Consumers are changing but the marketing categories used to identify them have not. Engage with this new generation of consumers who increasingly take for granted that products and advertising will blend their multiple brand identities rather than market to them as a specific subculture.
Michael Solomon “wrote the book” on understanding consumers. Literally. Hundreds of thousands of business students have learned about Marketing from his books including Consumer Behavior: Buying, Having, and Being -- the most widely used book on the subject in the world.
In these interviews we will explore presentation skills, public speaking, conversation, persuasion, negotiation, sales conversations, marketing, team meetings, social media, branding, self talk and more.
Your host is George Torok
George is a specialist in communication skills. Especially presentation. He’s fascinated by the links between communication and influencing behaviours. He delivers training and coaching programs to help leaders and promising professionals deliver the intended message for greater success.
Facts about George Torok
He hosted the radio show, Business in Motion for 19 years, interviewing over 500 guests.
Connect with George
www.SpeechCoachforExecutives.com
https://www.linkedin.com/in/georgetorokpresentations/
https://www.instagram.com/georgetorok/
https://www.youtube.com/user/presentationskills1
Inspire Your Buyers with a Story That Sells: Bruce Scheer
Stop Selling Features: Start Selling the Problem
The Five-Step Storytelling Fram
Why Your Intended Message is Misunderstood: George Torok
What You Say is Not What They Hear
What is the Difference Between Your Intended
Company Culture by Design: Michael Grochmal
Culture Isn't an HR Program—It's Leadership in Action
How to Build an Intentiona
How to Write Better Emails that Get Results: Liz Danziger
Stop Sending Emails You'll Regret
How to Avoid Toxic Emails and Proptect Your Re
Your Intended Message: Transform your communication skills and business results
